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Here’s What You Missed at Avon’s RepFest ‘17

Here’s What You Missed at Avon’s RepFest ‘17

Avon’s annual RepFest just wrapped, and once again, attendees left with inspiration, new friends, and a whole lot of lipstick! Thinking of attending next year? We asked Irma Eguia, a Representative from Dallas and a first-time attendee, to give us the scoop. Read on as Irma talks about the priceless business skills she picked up, the cool products she got a sneak peek at, and the amazing prize she brought home. (Spoiler alert: We’re jealous!)

So, spill! How was your first RepFest experience?

“It was everything my fellow Representatives told me it was going to be! The amazing opening ceremony with violinists and an awesome country band got me pumped up right from the beginning, and I loved all the speakers. The courses were full of information and ideas for me to jumpstart my business, and I also loved the product expo where we could see, touch, and smell the products.”

What new products are you most looking forward to sharing with your customers?

“I'm excited to share the new fall fashion with them. I'm also excited to present the fundraiser with Rory the Lion.”

Who was your favorite speaker?

“Jon Gordon. I loved hearing about how he deals with ‘energy vampires’ (people who drain your energy). He also told us to love, serve, and care one person at a time—so whether you have one customer or 50 customers, show each of them that you care.”

What’s one specific thing you learned that you're excited to apply to your business?

“In one of the classes, I learned to engage your customers on social media by asking a simple question like, ‘What’s your favorite fruit?’. Once you get responses, you can mention that Avon carries, for example, cherry blossom bath gels or cucumber and melon gels. And when your customers are engaged with your Avon social pages, it will be more visible in their newsfeed.”

What was the best part of RepFest for you?

“When the new incentive of Drive Like a Boss was presented, I ended up winning a Mini Cooper convertible!”



Whoa, congrats! So, did you get a chance to explore Nashville at all while you were there?

“My friend and I walked around the little shops in downtown, and we really liked the Ernest Tubb Record Shop where they had old memorabilia from legends of the country world. Next year, I plan on going a day early and maybe staying a day after, too, so I can explore more of the hosting city.”

What would you say to someone who is on the fence about attending next year?

“Go for it! I wanted to take the next step for my business, so I could learn how to be more successful, and it paid off for me because of the invaluable information and tips and the connections I made. And talking to other Representatives inspired me to work harder!”

And finally, what are your all-time favorite Avon products?

“I have so many, but the ones I really cannot go without are, the ANEW Clean Skincare, Avon True Color Pressed Powder, Advanced Techniques Moroccan Argan Oil Leave in Treatment and lipsticks, of course. I have to have at least one with me at all times! Right now, I love mark. By Avon Lipclick Lipstick in Mwah, an electric pink.”


Interested in joining the fun at next year's RepFest?  Click here to become an Avon Representative today! 


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