Insider Blog

What Is Retinol?
Renowned in the world of skin care, retinol is a holy-grail ingredient that improves the appearance of aging skin. From smoothening out the appearance of wrinkles to brightening the look of dark spots and revitalizing lackluster skin, it delivers results that redefine youthful-looking radiance. With all the great skin benefits it offers, it’s so easy to see why retinol is a must-have in many skin care routines. But what is retinol, exactly? Read on to discover what makes this powerhouse ingredient worthy of all the hype.
According to a 2024 article in Cosmopolitan, “retinol is a form of Vitamin A, an ingredient that improves the appearance of the skin as well as lessening the appearance of fine lines and wrinkles.” *

Benefits of Retinol
One of the most well-researched and effective ingredients in skin care, retinol has countless benefits that are hard to ignore:

• Reduces the Look of Fine Lines and Wrinkles: It helps minimize the look of fine lines and wrinkles over time while making your skin look smoother and more even.
• Minimizes the Look of Dark Spots and Hyperpigmentation: Retinoids gently slough off the top layer of the skin and smooth out your skin tone. With continued use, retinol will help bring out your skin’s natural glow.
• Controls Oil Production: Retinol helps your skin stay fresh and clear, which can also help reduce visible shine.

Beyond the Face: Retinol Now for the Body 
It’s no surprise that retinol has earned its spot as a cult-favorite in the world of anti-aging—and Avon offers a revolutionary new collection that harnesses its power. Have you heard? Retinol isn’t just for your face anymore—it’s now making waves from head to toe with the latest Skin So Soft+ advanced body care collection of luxurious oils infused with high-performance ingredients for powerful results.

The iconic softness you know and love from Skin So Soft is now supercharged with retinol. Introducing the Skin So Soft+ Radiant Renew with Retinol collection, which features retinol formulas enhanced with antioxidants and other high-performance ingredients to leave your skin feeling incredibly soft, visibly smoother and rejuvenated.

Feeling dry or dehydrated from the summer heat? Reach for the Skin So Soft + Radiant Renew with Retinol Bath & Body Oil. This moisture-rich formula features squalane—a coveted ingredient known for its ability to lock in hydration. It delivers up to 48 hours of deep moisture, leaving your skin looking radiant, silky-smooth and glowing.

Transform your bathtime into a luxurious escape with Skin So Soft + Radiant Renew with Retinol Shower Gel. A treat for your whole body, this cleansing formula is infused with argan oil, an abundant source of fatty acids, antioxidants and vitamin E.

Finish off your bathtime retreat with Skin So Soft + Radiant Renew with Retinol Body Lotion. This advanced formula delivers 48-hour hydration, thanks to moisture-boosting hyaluronic acid, helping your skin look plump, supple and beautifully radiant.

Bonus: All Radiant Renew products are lightly scented for a fresh feel. And here’s a special treat–get the Skin So Soft + Radiant Renew with Retinol Shower Gel and Body Lotion Bath Bundle for just $30 (a $50 value!), saving you $20. That’s just enough left over for a round of soft serve with the girls!

Go All in with Retinol
Retinol has solidified its status as the must-have ingredient for rejuvenating your skin and bringing out its natural radiance. Now you can glow beyond the face with Skin So Soft+ Radiant Renew with Retinol. To complete your retinol routine, explore Avon’s high-performance face products like Isa Knox ANEW Clinical Line Eraser with Retinol [1.0%] Advanced Retinol Serum. Our most advanced wrinkle fighter, this supercharged serum is infused with our highest level of retinol (1%!), the #1 wrinkle-fighting ingredient recommended by dermatologists.

Want to explore K-beauty? Try Dominas Retinol Youth Rejuvenating Serum. Enhanced with retinol 0.05%, vitamin C and niacinamide, it delivers visible results in just 2 weeks, helping reduce the appearance of dark spots, fine lines and signs of skin aging.

It’s never been easier or more rewarding to add retinol to your full-body routine and with so many great benefits, why wouldn’t you? It’s just what your skin’s been looking for.

*Laura Capon (Cosmopolitan September 2024).
https://www.cosmopolitan.com/uk/beauty-hair/skincare/a14781579/what-is-retinol/