• Infused with Himalaya pink salt to provide effective cleansing  

• 2.9x* tone-up effect in just one use (by reducing yellow tones from the teeth)  

• Clinically tested to whiten teeth 9.6x more than regular toothpaste* without SHMP  

• Get visibly whiter teeth in 1 week  

• Provides 24-hour stain resistance and strengthens enamel  

• Purple color paste  

• Vanilla mint flavor  

• U.S. patented formula  

FORMULATED WITHOUT   

• Parabens, Gluten, Phthalates and Triclosan  
 

*Based on a clinical study on Whitening Teeth.